By Michael Ehret, Michaela Haase, Martin Kaluza (auth.), Professor Dr. Dr. h.c. Peter Koslowski, Professor Dr. Christoph Hubig, Privatdozent Dr. habil. Peter Fischer (eds.)
The net and the digital financial system are a technological revolution whose secular significance is obvious. the net removes the temporal and spatial constraints at the alternate of data. It alterations deeply the area of creation and of labour. It transforms the alternate relationships among manufacturers and shoppers in addition to among the providers in the supply-chain. The digital financial system is ready to generate extra actual con sumer profiles and, accordingly, a extra robust and potent advertising di rected to the person client. there is not any that isn't present process thorough adjustments brought on by the net. the quantity handy provides an research of the net revolution. It covers questions attaining shape the hugely debatable thesis of the tip of estate rights within the web attributable to the non-rivalry of the "consumption" of in formation to questions in regards to the repercussions of the net on our figuring out of the human individual. Technological alterations just like the creation of the digital economic climate pose the query of the way to deal with it and the way to control quite its ethi cal difficulties and dilemmas. the moral difficulties and the enterprise ethics of the digital economic system within the fields of creation and labour, of consump tion, and in dealing with belief and the abuse of belief are analysed via the contribu tions from utilized ethics and company ethics.
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2001, p. 77 But what happens in the fields (2) and (3)? In the case of the postman who delivers money orders (3) it can be assumed that this species has already died out. Simple services are less and less obtainable without self-activity of the customer. By the way, this is Gershuny's argument against the service society: Especially simple services are replaced by products or by automation and computerisation. Field (3) is being reduced and the respective services move over to field (4) in a modified form.
While there seems to be widespread awareness of the new problematic situation and the necessity for reacting to it in the field of dynamic formation of legal regulations, this awareness is, in my opinion, not yet present in the area of economic ethics. It is this area, however, which takes on a double role: managing the justificational discourse for designing these legal systems on 41 CHRISTOPH HUBIG the one hand, and on the other to justify rules for composing non-legal spaces. The contents of a new institutional ethics should concentrate on the following areas: How can possibilities of parallel communication be secured as opposed to strategically restricted individual communication?
376). 26 THE EVOLUTION OF THE E-ECONOMY ence to certain measures such as ecological criteria, labor standards, or children's work. This also affects the formation of relationships between the firm's decision-making body, its employees, and its organizational structure, respectively. 63 Customer orientation, the strategic presupposition for the management of value-adding processes, evolves into a mediator for values as well as a necessary but insufficient condition for efficiency. For business ethics, both efficiency and effectiveness thus constitute an entrance door into economics and economy.